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MSE Detroit presents:
"What to Expect at the 2022 North American International Auto Show (NAIAS)"
Tuesday, July 12, 2022
Presenter: Tavi Fulkerson, Founder of the Fulkerson Group
FREE to MSE Members and Non-members/Guests
On July 12, 2022, MSE Detroit will welcome Tavi Fulkerson, Founder of The Fulkerson Group, for an informational webinar on what to expect at the 2022 North American International Auto Show (NAIAS).
The NAIAS (aka Detroit Auto Show) is one of the most influential annual automotive events in the world and a showcase for emerging technologies. September of 2022 ushers in the next-generation auto show in Detroit featuring a totally transformed indoor and outdoor experience, including brand-defining vehicles, product ride-and-drives and dynamic experiential activations. The reimagined event includes: AutoMobili-D, an inside look at future mobility platforms; Media Day, an opportunity for automakers and industry suppliers to debut new products and technologies; Industry Tech Days, a chance to preview emerging mobility technologies and engage with innovators; Charity Preview, a signature fundraising gala for children’s charities; and the Public Show, a nine-day mobility and community celebration with activations and entertainment citywide.
Tavi Fulkerson, the founder of The Fulkerson Group, is well recognized as a sponsorship sales expert with an extensive marketing and public relations background. Prior to moving to the Detroit area in 1991, Fulkerson owned a public relations firm for 10 years in Ann Arbor, Michigan. In the 1970s, Fulkerson hosted both a radio and television interview talk show and wrote a weekly newspaper column for the Ann Arbor News. Fulkerson is a communications graduate (B.A.) from the University of Michigan (1974). In 2008, Crain’s Detroit Business named Fulkerson a Power Seller of The Year. The publication recognized the top eight salespeople in the Detroit metropolitan area. Fulkerson was the only woman honored.
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