220712 MSED Speaker Series: What to Expect at the 2022 North American International Auto Show, July 12, 2022

On July 12, 2022, MSE Detroit welcomed Tavi Fulkerson, Founder of The Fulkerson Group, for an informational webinar on what to expect at the 2022 North American International Auto Show (NAIAS). The NAIAS (aka Detroit Auto Show) is one of the most influential annual automotive events in the world and a showcase for emerging technologies. September of 2022 ushers in the next-generation auto show in Detroit featuring a totally transformed indoor and outdoor experience, including brand-defining vehicles, product ride-and-drives and dynamic experiential activations. The reimagined event includes: AutoMobili-D, an inside look at future mobility platforms; Media Day, an opportunity for automakers and industry suppliers to debut new products and technologies; Industry Tech Days, a chance to preview emerging mobility technologies and engage with innovators; Charity Preview, a signature fundraising gala for children’s charities; and the Public Show, a nine-day mobility and community celebration with activations and entertainment citywide.